Credit Union Marketing & Operations

I specialize in working with well-established credit unions that are CDFIs, offering small business, mortgage, and other lending products to members typically underserved by traditional banks. 

My expertise extends to crafting strategic communications that emphasize the unique approaches these credit unions employ to be community leaders in impact lending, including the operational measures that CDFI credit unions take to maintain safety and stability for their members.

Drawing on data-backed insights, rigorous research, and in-depth interviews, I develop narratives that convey the core values and goals of credit unions committed to social impact. My work is not just about writing; it's about thought partnership. 

I collaborate with you to develop content and strategy that aligns with your vision, and together we'll develop external communications strategies that position your credit union as industry thought leaders and operational experts.

I offer more than just case studies; I provide comprehensive content solutions that showcase industry leaders' innovative strategies in impact lending. 

These narratives are designed to guide credit union leaders in pursuing revenue generation goals that align with their mission to serve otherwise underserved members.

If you're looking for a thought partner who understands the intricacies of operating well-established credit unions effectively and the unique challenges and opportunities in the social finance sector, I'm here to offer a blend of academic rigor, industry expertise, and targeted strategies. 

My collaborative approach to external communications helps you keep your organization not just visible but influential. Let's connect to explore how we can work together to achieve your external communications goals.